Vision, Mission & Values    



The vision describes the ideal future and answers the question about what impact the Region wants to have on the community.

Waterloo Region will be an inclusive, thriving and sustainable community committed to maintaining harmony between rural and urban areas and fostering opportunities for current and future generations.


The mission describes the Region's purpose and why the organization exists.

The Region of Waterloo provides innovative leadership and services essential to creating an inclusive, thriving and sustainable community.


The values are the guiding principles that help Council and staff achieve the vision and fulfill the mission.

At the Region of Waterloo we are committed to:

  • Service - We provide excellent public service and strive to understand and meet the needs of all those we serve.
  • Integrity - We practice high standards of ethical behaviour and conduct ourselves with an openness and transparency that inspires trust.
  • Respect - We create an environment where people are included, valued and treated with dignity.
  • Innovation - We foster an environment of leadership, excellence and creativity.
  • Collaboration - We build internal and external relationships to achieve common goals and resolve differences.